Branded handmade women's shoes signed Guja

HELLO, WE ARE GUJA

Since 1994 we have been celebrating the diversity of every woman with iconic made in Italy shoes featuring a contemporary soul and Milanese taste.

Guja wants to be a tribute to diversity. Of styles, shapes, materials, colors. We believe in the beauty of difference and the power of self-expression. We fight against the standardization of modern society, the boredom of everyone being the same. We like to think that a sophisticated accessory like a shoe can help tell something about oneself. One’s own style, personality, way of being, and diversity. Because for us, it is the diversity of each woman that makes her unique.

Craftsmanship

To offer diversity, one must constantly seek diversity. We carefully select the best artisans and local shoemakers operating in the most important Italian footwear districts. We collaborate with families who share our values to bring you collections that, while attentive to current trends, know how to maintain their value and comfort over time. Because we believe that the art of creating beauty must be preserved.

Contemporaneity

Fashion is a continuous evolution. Every season we search for the materials and shapes of the moment, participate in fashion shows and industry events, and constantly engage with our artisans to offer current and never trivial models, daring to always present something new. Because while craftsmanship gives the iconic quality that defies the passage of time, it is design and trends that make us contemporary and present in the moment. Being contemporary for us is not a style, but a true attitude.

Accessibility

We operate in a fascinating but often contradictory sector, where the end customer often doubts the quality of fast fashion and questions the real value behind the exorbitant prices proposed by major brands. Our continuous effort is to keep offering, season after season, diversity also in price, which reflects the great artisanal value and the work of an entire production chain, but without falling into unjustified mark-ups. Because we believe that fashion is beauty, and beauty belongs to everyone.